Wednesday, March 9, 2022

[Press Release] BUFFALO TRACE DISTILLERY UNVEILS LARGEST EVER BOTTLES OF O.F.C. VINTAGE 1982 BOURBON WHISKEY WITH PROCEEDS DONATED TO CHARITY

BUFFALO TRACE DISTILLERY UNVEILS LARGEST EVER BOTTLES OF O.F.C. VINTAGE 1982 BOURBON WHISKEY WITH PROCEEDS DONATED TO CHARITY

THE DISTILLERY WILL BE AUCTIONING OFF FIVE, SIX-LITER BOTTLES OF THE RARE BOURBON WHISKEY VIA BLOCKBAR AS NFTs WITH PROCEEDS BENEFITING FIVE GLOBAL CHARITIES

 
FRANKFORT, FRANKLIN COUNTY, KY (March 9th, 2022) - Today the 234-year-old Buffalo Trace Distillery is announcing a major milestone with the release of O.F.C. Bourbon Whiskey, distilled in 1982. The ultra-rare whiskey is the Distillery’s only vintage-dated bourbon and will be the first bourbon released in a colossal six-liter sized bottle and sold as a non-fungible token (NFT) on BlockBar.com - the world’s first DTC NFT marketplace for luxury wines and spirits. The five bottles of this highly limited release are part of the 2,022 bottles that Buffalo Trace Distillery has pledged to give away in the year 2022 and will be auctioned off during a five-day event starting Monday, March 14th in collaboration with NFT platform BlockBar. It marks BlockBar’s first-ever auction and the first bourbon sold on its platform.
 
The five bottles of O.F.C. Vintage 1982 will each be auctioned off with a starting bid of
approximately $25,000 USD (8.83 ETH). Bids can be placed via BlockBar.com HERE and can be made via Ethereum or Fiat starting at 10 a.m. EST on Monday, March 14th through 10 a.m. EST on Friday, March 18th. Proceeds from each of the winning, final bids will benefit the following charities:
  • World Central Kitchen - a non-profit organization that is first to the frontlines, providing meals in response to humanitarian, climate, and community crises, currently supporting thousands of refugees in and around Ukraine 
  • The James Beard Foundation - through their Open for Good campaign, the Foundation is committed to helping independent restaurants survive this crisis, rebuild better, and thrive for the long term 
  • Elton John Aids Foundation - a global HIV charity that funds frontline partners to prevent new cases of HIV, fight stigma and provide care for those affected 
  • The Art of Elysium - an artist organization built on the idea that through service, art becomes a catalyst for social change 
  • 261 Fearless - a global, non-profit women's running organization dedicated to encouraging and uniting women through running
“We have been inspired by what our charity partners have done to help communities worldwide and are proud to help further their missions through the release of our exclusive O.F.C Vintage 1982 NFTs,” said Vice President of Marketing for Buffalo Trace Distillery, Sara Saunders. “We are thrilled to bring our rich history and philanthropic efforts to the forefront of today’s technologyand we couldn’t ask for a better ally than BlockBar to help us achieve that,” she continued.
 
Each of the five NFTs will represent an authentic six-liter sized bottle of O.F.C Vintage 1982, available to be redeemed by December 31st, 2022. When redeemed, the NFT holder will also unlock a personal invitation to Buffalo Trace Distillery in Frankfort, KY for a private VIP tour experience that includes exclusive tastings of whiskeys from its rarest and most sought-after private collection, including some previous vintages from the O.F.C. collection.
 
“Buffalo Trace Distillery is world renowned and we’re honored to launch our first bourbon on Blockbar.com with five of their most coveted bottles,” comments Dov Falic, co-founder and CEO of BlockBar. “The partnership marks our first live auction and to mark this milestone we are delighted to donate the proceeds of this drop to support the chosen non-profits of Buffalo Trace.”
 
All of the O.F.C. vintages are named after Buffalo Trace Distillery’s original moniker, the Old Fashioned Copper (O.F.C.) Distillery. The bourbon in the O.F.C. six-liter release was distilled in 1982, at what was then the George T. Stagg Distillery, now known as Buffalo Trace Distillery. When an inventory of all barrels was taken in 1998, these barrels were noted and left to age until 2001, when at that time the 19-year-old bourbon was vatted into stainless steel tanks, which is a very common process distillers use to halt the aging effects of the barrel on the whiskey.
 
As the spirit has been quietly maturing for over a quarter of a century, gaining greater
complexity, the Buffalo Trace tasting panel is excited by how the whiskey developed. Harlen Wheatley, master distiller at Buffalo Trace Distillery, details the taste as sophisticated, with an extraordinary richness and butteriness with layers of apple, pecans, ripened pear, dark Belgian chocolate, caramel and a kiss of black cherries.
 
“This remarkable whiskey transitions to a memorable finish of dried dark fruit with delightful lingering oak. All the time knowing that you’re tasting history as you taste the last drops,” said Wheatley. “This truly is a once in a lifetime taste experience.”
 
Like its predecessors in the O.F.C. line, the 1982 Vintage will be in an elegant, hand-cut crystal bottle with inlaid copper lettering custom created for the brand, but “supersized” in a six-liter bottle. A bottle of this magnitude has rarely been seen on the whiskey market. At six-liters, this bottle is nine times the size of a usual whiskey bottle and holds over a gallon of whiskey, standing at 2 feet tall and weighing 22.5 pounds with liquid inside. The cap itself weighs in at a hefty six pounds. Glass artisans cut the shoulder facets of the bottle using equipment created exclusively for Buffalo Trace Distillery. Each bottle was manually polished to achieve maximum glass brilliance before in-laying cut copper lettering to spell out “O.F.C.” on the front. The bottle is housed inside a wooden display case, along with a provenance card that notes the milestones of  the year 1982, including iconic moments like the launch of the first CD player and Michael Jackson’s ‘Thriller’ being named the #1 album seller of all time. 
 
To make a bid using ETH you must have the funds in your wallet and connected to BlockBar. At 10:00 AM EST, all winning bidders have two hours to submit the full balance; payment will be accepted through Eth or fiat. Full Terms & Conditions may be found on BlockBar.com. Bids planning on using Wire Transfer must pre-approve the funds by going to BlockBar.com, selecting your payment method under the profile icon on the top right of the screen and clicking payment methods, and select "verify funds" for pre-approval.
 
Upon purchase of the NFT, the cryptographic version will be held securely by BlockBar.com, with a record of authenticity held on the blockchain as a digital certificate of ownership. The buyer may choose to redeem the physical product, and have it delivered from BlockBar’s secure storage facility, safely trade its NFT version within the BlockBar.com marketplace, keep in their virtual bar or gift the NFT through BlockBar’s new gifting platform.
 
For more information on O.F.C. Vintage 1982 and a guide to placing bids on BlockBar, please visit https://www.buffalotracedistillery.com/our-brands/o-f-c-vintages.html and
www.blockbar.com
 
About Buffalo Trace Distillery
Buffalo Trace Distillery is an American family-owned company based in Frankfort, Franklin County, Kentucky. The Distillery's rich tradition dates back to 1775 and includes such legends as E.H. Taylor, Jr., George T. Stagg, Albert B. Blanton, Orville Schupp, and Elmer T. Lee. Buffalo Trace Distillery is a fully operational Distillery producing bourbon, rye and vodka on site and is a National Historic Landmark as well as is listed on the National Register of Historic Places. The Distillery has won 35 distillery titles since 2000 from such notable publications as Whisky Magazine, Whisky Advocate Magazine and Wine Enthusiast Magazine. Its George T. Stagg was named World Whiskey of the Year for 2022 and its Thomas H. Handy Sazerac Rye was named 2nd Finest Whiskey in the World for 2022. Buffalo Trace Distillery has also garnered more than 1,000 awards for its wide range of premium whiskies. To learn more about Buffalo Trace Distillery visit www.buffalotracedistillery.com. To download images from Buffalo Trace Distillery visit http://www.buffalotracedistillery.com/media.
 
About BlockBar
BlockBar is a platform that offers NFTs (digital assets) directly from luxury liquor brands. Each NFT corresponds to a physical bottle. Consumers have the ability to exchange the digital version for the physical version. In simple terms, consumers own the physical bottle, BlockBar stores it for them, and the digital version serves as proof of authenticity, verification of ownership, and the right to have the physical bottle delivered. BlockBar proves authenticity via Ethereum’s blockchain. By buying the NFT directly from the brand, we not only make the process easier, but we ensure that your asset has proven authenticity. Whether you grow your collection, send it as a gift, or resell it, authenticity will never be an issue. Bloc Bar ensures 100% instant authenticity to all collectors up until the moment they redeem the bottle. More so, we offer this service with no commitment. Our platform will still be selling exclusive bottles directly from the brands at MSRP and consumers have the ability to pay by credit card and can redeem the bottle immediately.
 
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Media Contacts:
BUFFALO TRACE DISTILLERY
Amy Preske
BLOCKBAR
Charlotte Shaw
+44 7391 584 160
charlotte@blockbar.com
 


[Press Release] Michter's Announces 2022 Release Of US*1 Barrel Strength Rye

LOUISVILLE, Ky., March 9, 2022 /PRNewswire/ -- Master Distiller Dan McKee and Master of Maturation Andrea Wilson have approved the release of Michter's US*1 Barrel Strength Rye. Shipment to distributors and importers begins this month.

Michter's US*1 Barrel Strength Rye is a single barrel product, and the average proof of the barrels in this March 2022 release is 111.6 proof. "Our barrel strength whiskey is always stunning, and this release continues to deliver a bold experience with layers of sweetness and spice along with gentle oak maturity," observed Wilson. 

Michter's US*1 Limited Release Barrel Strength Rye

McKee commented, "At Michter's, we've put out some terrific Barrel Strength Rye over the years. Personally, I love this 2022 release for its richness, complexity and depth. It's a perfect representation of our Michter's house style."

"Dan and Andrea are our ultimate gatekeepers," stated Michter's President Joseph J. Magliocco. "They've continued the tradition set by our late Master Distiller Willie Pratt and our Master Distiller Emerita Pam Heilmann of not releasing something unless they feel the whiskey is just right."

The suggested retail price in the United States is $100 for a 750ml bottle of Michter's US*1 Barrel Strength Rye.

Michter's has a rich and long legacy of offering traditional American whiskeys of uncompromising quality. With each of its limited production offerings aged to its peak maturity, Michter's highly acclaimed portfolio includes bourbon, rye, sour mash whiskey, and American whiskey. Currently all types of Michter's are being allocated because demand exceeds supply. In October 2021, Michter's was named the Most Admired American Whiskey in a survey conducted in 25 countries. In January 2022, Michter's was named the #1 Top Trending American Whiskey brand by Drinks International in their Annual Brands Report.

In addition to Michter's Fort Nelson Distillery and Michter's Shively Distillery, both located in Louisville, the company has its 205-acre farm and operations in Springfield, Kentucky. For more information, please visit www.michters.com, and follow us on Instagram, Facebook, and Twitter.

Contact: Joseph J. Magliocco
502-774-2300 x580
jmagliocco@michters.com

SOURCE Michter's Distillery

 


Tuesday, March 8, 2022

Four Virginia Meaderies Medal at Virginia Wineries Association's 40th Virginia Governor's Cup®

In a press release today, The Virginia Wineries Association announced that gold medals had been awarded to 127 wines from 65 Virginia wineries after a series of rigorous blind tastings in the 40th year of the Virginia Governor's Cup®.


"The Virginia Wineries Association is thrilled to host the 40th year of the Virginia Governor's Cup®," said Virginia Wineries Association President George Hodson. "With the most gold medals ever awarded, the 2022 results highlight the industry's ever-growing commitment to produce the highest quality wines, expressive of Virginia's grit and experimental spirit."


To receive a gold medal, a wine must receive an average score of 90 points or higher on a 100-point scale from the competition's expert panel of world-class judges—led by the esteemed Jay Youmans, MW.


In addition to awarding its highest number of gold medals, the year's competition also saw the highest number of meads receive this high honor. For a full list of gold medalists, visit www.virginiawine.org/governors-cup/awards.

 

Meaderies receiving gold medals were:

Meaderies receiving silver medals were:

On March 24, the VWA will host the Virginia Governor's Cup® Celebration at Richmond's Main Street Station to unveil the competition's top awards—the Governor's Cup® Case, consisting of the 12 highest-scoring red and white wines, Best in Show Cider and the coveted Governor's Cup®. For the first time, this is a ticketed event open to the public. For more information and to purchase tickets, visit: www.exploretock.com/virginiawine/event/319456/2022-virginia-governors-cup-celebration.

 




 

[Press Release] Pritzker Private Capital Acquires Bardstown Bourbon Company

Pritzker Private Capital Acquires Bardstown Bourbon Company

Partnership Will Accelerate Bardstown’s Growth by Increasing Production Capacity and Enhancing Market Presence in the Premium Spirits Category

CHICAGO--()--Pritzker Private Capital (“PPC”), a leader in family direct investing, announced the acquisition of Bardstown Bourbon Company, an innovative distiller, producer and bottler of premium Kentucky bourbon and rye whiskey brands. PPC is investing alongside members of the Bardstown Bourbon management team and current investors. Mark Erwin, President and CEO, and Bardstown Bourbon’s current management will continue to lead the business. Financial terms were not disclosed. 

Headquartered in Bardstown, Ky. and founded by Peter Loftin in 2014, Bardstown Bourbon provides custom distilling solutions to premium brands in the bourbon and rye whiskey categories. The company’s capacity has quadrupled since it began distilling in 2016 to now distill more than 50 unique mash-bills (recipes) for more than 30 premium spirits brands. Bardstown Bourbon distills more than seven million proof gallons annually, placing it among the top 10 U.S.-based whiskey distillers by volume and making it the largest custom distiller in America.

In 2019, Bardstown Bourbon launched its own branded product line of Kentucky straight bourbons and blended whiskies now available in 20 markets nationwide. Combining distilling, culinary and beverage expertise, Bardstown Bourbon’s campus is the first Napa Valley style destination on the Kentucky Bourbon Trail® and welcomes more than 75,000 guests annually.

“Bardstown Bourbon is redefining the bourbon industry,” said Mr. Erwin. “Our devotion to quality, custom distillation and innovations in blending, combined with a unique, modern Kentucky Bourbon Trail® experience, have built a leading position in this high-growth category. We are thrilled to partner with Pritzker Private Capital to grow this company’s distilling, bottling and brand capacity to its greatest potential. The PPC team shares our commitment to a culture focused on innovation and teamwork. Together we will build on the legacy of our founder Peter Loftin and take this great company to the next level.”

“Bardstown Bourbon has quickly established itself as a distilling leader for premium bourbon brands,” said Chris Trick, Investment Partner at PPC. “This partnership is an excellent fit with our experience and focus on investing in innovative food and beverage producers that combine state-of-the-art production capabilities and strong partnerships with leading brands. With its innovative co-manufacturing strategy and experiential approach at its Bourbon Trail location, Bardstown Bourbon is poised for growth and expansion in the attractive premium spirits category. We are pleased to partner with Bardstown Bourbon’s talented leadership team to support the company’s exciting next chapter.”

Tony Pritzker, Chairman and CEO at PPC, added, “At Pritzker Private Capital, we are proud of our history of building long-lasting partnerships with growth-oriented businesses that share our core values. We are focused on connecting family capital with family-owned companies, and we have had the pleasure of getting to know Mark and the Bardstown team over the last few years. We are honored that they approached PPC as an ideal partner who brought both an understanding of the company’s family tradition and the resources to support its next phase of growth.”

About Bardstown Bourbon Company

The Bardstown Bourbon Company is a new blend of bourbon maker, pushing the boundaries through innovation while honoring the traditional art of making whiskey. Set on 100 acres of active farmland in the heart of the “Bourbon Capital of the World,” Bardstown Bourbon produces the highest-quality Kentucky bourbon and rye whiskey brands, and provides custom whiskey production through its one-of-a-kind Collaborative Distilling Program. Bardstown Bourbon’s award-winning distillery site produces more than 50 unique mash bills for premium whiskey and bourbon brands, led by a first-class team of operators using some of the most sophisticated technology in the industry. The Bardstown, Ky. campus is the first Napa Valley-style destination on the famed Kentucky Bourbon Trail® to combine distilling, culinary, and beverage expertise to create a modern, authentic bourbon experience. For more information visit BardstownBourbon.com.

About Pritzker Private Capital

Pritzker Private Capital partners with middle-market companies based in North America with leading positions in the manufactured products and services sectors. The firm's differentiated, long duration capital base allows for efficient decision-making, broad flexibility with transaction structure and investment horizon, and alignment with all stakeholders. Pritzker Private Capital builds businesses for the long term and is an ideal partner for entrepreneur- and family-owned companies. Pritzker Private Capital is a signatory to the United Nations Principles for Responsible Investment (PRI). For more information, visit PPCPartners.com.

Contacts

Media Contacts:
Abernathy MacGregor
Dan Scorpio / Kathryn Lynch
(312) 640-3111 / (202) 934-4925
dps@abmac.com / kkl@abmac.com